Our People

Greg Boudreau

Operating Partner
E-Commerce & Digital

Greg brings decades of e-commerce experience to IQ Brands and Horsepower Automotive Group (ADD/DV8) as an Operating Partner and Board Member. As Co-Founder and CEO of Surplus Direct from 1992-1999, he was responsible for transforming a successful direct-to-consumer catalog into a pioneering e-commerce powerhouse. He grew revenue from $0 to $100M in a 6-year period, which placed Surplus Direct on the Inc. 500 List of Fastest-Growing Companies. He is a former Executive and Board Member of Egghead, Inc. the acquirer of Surplus Direct. 

Greg has served on the Boards of several start-up companies including the pioneering email marketing platform, @Once (now Data Axle) and e-commerce retailer, Outdoorplay.com. Greg works closely with many Huron companies on their digital and multi-channel commercial strategies. 

Since 2018, Greg has been a partner at Cascade Property Partners, a real estate holding company. He has a record of creating value by building strong relationships, seizing opportunity, and executing on ideas in all investments. Greg is an entrepreneur, active board member of Electronics Assemblers, Inc., and an advisor to various companies, including Ronnoco Coffee, Nativepet.com, Kingdomhome.com, Listingmasters.com, and Echo Rowing. 

Huron Board Affiliations

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