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Huron Closes Third New Platform Investment in the Past Five Weeks
Detroit, MI – June 9, 2016 – Huron Capital Partners LLC (“Huron Capital”) announced today that it has invested in Dallas, Texas-based Good Sportsman Marketing, LLC. (“GSM”), in partnership with management. GSM is a leading designer and distributor of branded hunting accessories sold nationally through specialty retailers, mass merchants and online.
Founded in 1999, GSM introduced one of the first game cameras to the hunting market under its StealthCam brand, and continues to be at the forefront of quality and technological advancements in the game camera and hunting accessories market. GSM also offers leading brands in hearing protection and amplification (Walker’s), portable LED lighting (Cyclops), and deer feeders (American Hunter). According to the U.S. Fish and Wildlife Service, Americans spend approximately $14 billion per year on hunting equipment.
“We are excited to be partnering with Huron Capital and working with their team to execute our growth plans,” said Eddie Castro, CEO of GSM. “They are an experienced investor in a variety of consumer product businesses, and we look forward to working with them as we seek to expand the distribution of our products, grow our customer base and pursue acquisitions.”
“GSM has built a great portfolio of products for the hunting enthusiast,” said Sean Roberts, Principal at Huron Capital. “We will be looking to further expand the presence of GSM’s brands by investing in sales and marketing efforts and developing new products, while also seeking strategic add-on acquisitions.”
Certain information herein may contain forward-looking statements which are provided to assist the reader in understanding the beliefs and opinions with respect to future opportunities as perceived by Huron Capital and others quoted herein. These statements are not guarantees of future performance and undue reliance should not be placed on them. Such forward-looking statements necessarily involve known and unknown risks and uncertainties, which may cause actual performance in future periods to differ materially from any projections or results expressed or implied by such forward-looking statements. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. The issuer of these statements undertakes no obligation to update forward-looking statements if circumstances or estimates or opinions should change except as may be required by applicable securities laws.
